TKT: Home stager vs. interior designer. What’s the difference?
Suzanne: The interior designer works for the owner of a home, artfully placing the decor to the homeowner’s taste and style. The home stager works for the seller preparing the home for mass market appeal in order to secure the next owner.
TKT: So, what exactly does a home stager do?
Suzanne: A home stager works for the "seller" to prepare their home for the real estate market. It is not just decluttering, it is maximizing the positive architectural features of the home, creating focal points, and showcasing to make the home photo and buyer ready. A stager offers an unbiased and professional objective.
TKT: Does the whole house need to be staged?
Suzanne: If the home is occupied while on the market, it is important that ALL rooms
are at their best. The unoccupied home does not need every room staged however; it is important for a few essential rooms. The living room (or family room), dining room, kitchen,
master bedroom and all bathrooms.
TKT: What is your home staging process?
Suzanne: No one gets a second chance with a first impression when it comes to selling your home. A stager will guide you from the beginning with
- Packing and removing personal items
- Pointing out necessary maintenance
- Refurbishing dated fixtures, paint, carpet, etc.
- After completion of the above the stager will then return to highlight the positive features of your home, utilizing furniture, lighting, art, and necessary placement to target prospective buyers.
TKT: We’ve had this question asked frequently to us by sellers so now we ask you- can't we just declutter?
Suzanne: Decluttering is only the start of preparing your home for sale. Sometimes homeowners may even declutter too much! We don’t want a stark, unwelcoming space for people to walk into. Decluttering creates a blank canvas for us to build upon. Taking that next step of staging adds those “homey” touches that appeal to the buyer’s emotions and notjust the real estate business side.
Big thank you goes out to Suzanne for giving us a closer look into her world. We’ve seen a tremendous impact on our business thanks to her hard work and dedicated service for our mutual clients.
If you’re thinking of selling your home, let’s chat and setup a time for a one on one design and staging consultation so that we can put your home’s best foot forward.
Looking forward to seeing you!