The Importance of Real Estate Photography

Houses that have high quality images sell 32% faster than those that don't.

Stunning real estate photography really pays dividends in Maryland, Virginia and DC.

 

The National Association of REALTORS® (NAR) state that:

 

Eighty-seven percent of homebuyers who searched for a home on the internet found photos to be among the most useful features of Realtor® websites and eighty-five percent found detailed information about properties for sale very useful, according to the 2018 NAR Profile of Home Buyers & Sellers.

Photos help with the home search process.

Digital images can quickly and professionally showcase a listing. Additionally, clients from out of state really appreciate the convenience of accessing these photos anytime, anywhere. The majority of buyers begin their real estate search online and what they see online may compel (or repel) them to visit the home in person. Never underestimate the impact of photos, good or bad. 

Photos help you sell your home faster.

 

According to the Center for REALTOR® Development (CRD)  houses that have high quality images sell 32% faster than those houses that don't. Industry research indicates that when a home is photographed and presented in its best possible light, the online listing gets more views and a higher click-through-rate. These high-quality photographs also have greater perceived values, thus minimizing long negotiations and accelerating the sales process.

Capture the right images.

 

Finding the right amount of photos and what to photograph is important when presenting a compelling snapshot of your home that's for sale. Having 10 interior photos and 1 0 exterior photos is a great amount. Anything more becomes repetitive and at times unnecessary.  

Staged Photography. 

 

Potential buyers must be able to envision themselves living in the home. If the home is already furnished, a photographer and a home stylist will work to rearrange each room, creating an attractive and compelling photo. By simplifying and depersonalizing the home, the photos are enticing to the widest range of buyers. 

Photos are the first impression a buyer gets of your home. What first impression are you making? At the Tamara Kucik Team, we work with you to make sure that your first impression, is the very best impression.

Tamara Kucik

Feb 25, 2019

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